Effort-Based Group Exercise Using Wearables—with Dave Wright of Myzone - EP117

Effort-Based Group Exercise Using Wearables—with Dave Wright of Myzone – EP117

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Perhaps the most difficult aspect of teaching in a group exercise setting is challenging ALL the participants. How do you avoid a one-size-fits-all approach that is too difficult for some, yet too easy for others? Is there a way to provide everyone with the same physiological experience? How might we leverage wearables to design a workout based on effort and customized to each individual’s maximum heart rate?

Dave Wright is the creator and CEO of Myzone, an innovative wearable heart rate based system that uses wireless technology to accurately monitor and log physical activity. He is also the CEO of Creative Fitness Marketing, a marketing solution designed to increase the membership base and profitability of health clubs—with offices in the UK, Australia and North America. A gym owner himself, Dave operates multiple health clubs across two continents and is often called upon to present at conferences like IHRSA, Filex and Club Industry. His work has been featured in international trade magazines including Workout and Health Club Management.

Today, Dave joins us to share the origin story of Myzone, explaining how the system can be used in the club environment to provide participants with a similar physiological experience. He describes how Myzone uses the HUNT formula to calculate maximum heart rate and discusses how gyms can use the Myzone Effort Points (MEPs) tracking system to motivate and reward clients. Dave also weighs in on possible alternatives to the strap and Myzone’s new 3D body scanning app. Listen in for insight around the company’s aim to integrate with any platform and learn how operators can use Myzone to its fullest potential!